How to Handle GA4 Data Retention Policies When Exporting to BigQuery
Data is key for any business to thrive in today's digital world. Google Analytics 4 (GA4) offers a new way to handle data, focusing more on privacy. But, how do…
GA4 to BigQuery Migration: Essential Best Practices
In today's world, moving Google Analytics 4 (GA4) data to Google BigQuery is key for businesses. It helps unlock their analytics potential. But, how do you make this transition smooth…