Companies moving from Universal Analytics to Google Analytics 4 (GA4) face a key challenge. They must ensure their data's integrity when moving to BigQuery. But how do you check if…
As a digital marketing pro, I often think: Are you using your Google Analytics database to its fullest? This platform is packed with data and insights. Yet, many struggle to…
In today's business world, combining different data sources is key to finding valuable insights. XML, or Extensible Markup Language, is a powerful tool in this area. But how can you…
I'm here to help you understand Google Analytics 4 (GA4) data export schemas in BigQuery. This guide will show you how to use GA4 data modeling to grow your business.…
Data is key in today's digital world. Google Universal Analytics (UA) has changed how we track and improve our online presence. But do you really know what it can do?…
In today's world, finding the right business intelligence (BI) tool is crucial. It helps organizations unlock valuable insights from their data. As someone who has tried many BI tools, Looker…
Are you having trouble building a complete digital analytics data warehouse with your Google Analytics 4 (GA4) data? The secret to unlocking your GA4 reporting's full potential is to backfill…
Are you a business owner or marketing pro facing Google Analytics account limits? You're not alone. These limits can be frustrating, especially for big businesses with lots of data needs.…
As we move to Google Analytics 4 (GA4), a big question is: what about our past data? This data has helped shape our marketing and business choices. With Universal Analytics…
Are you ready to unlock your digital presence's full potential? Google Analytics 4 (GA4) is the latest version of Google's analytics platform. It offers deep insights into how your audience…